Free Course: 10 Critical Elements of the Sports Training Business
Below is a message I e-mailed to thousands of families that participate in any kind of sport inside our sports complex, Total Sports Complex in Wixom. For many of you, it may seem like very basic information, but through many conversations with parents, athletes and even coaches, I felt like it was necessary to write. […]
When I first got into the profession, I focused all of my efforts on becoming the best coach/trainer that I could be. I was all about the technical side of things – sets, reps, instruction, feedback, exercise selection, programming, etc. I’m not saying this was a mistake. I think that’s what I was “supposed” to […]
Because I get to interact with interns and young professionals on a regular basis, I have had the opportunity to ask a lot of questions about what’s going on at the college level, what they’re being taught and how they’re being prepared for the “real world.” Recently, one of the internship supervisors asked if I […]
The other day, I got an e-mail from a coach I met about a year ago. When we met, I was presenting on acceleration mechanics at an IYCA event, and I talked about using your expertise to show area coaches that you’re an expert. The e-mail I got explained that this coach had recently opened […]
After I posted my last sports training sales tip and offered my free e-book on the Business of Sports Training, I had a lot of people contact me to say the information was very helpful. That made me think that I might be on to something here, so I figured we’d keep it going. I […]
Coaches and trainers often do one of two things when trying to “sell” their program. They either freeze up and it comes off really awkward, or they try to hard to sell and they end up sounding cheesy, making promises, bragging or just sounding like someone you shouldn’t trust. Both are bad. Here is a […]
In 2002, I made the transition from being a college strength coach to opening a private training facility called Total Performance Training Center in Wixom, MI. I had been a college coach for six years, and loved it. But, there are certainly negatives to coaching in college, especially in the situation I found myself in. […]